Client // Walmart
Project // NEW at Walmart
Challenge // Create an Omnichannel campaign driven around the 1000’s of latest and greatest, new items that can be found off-line and online every day at Walmart.
Solution // Concepted a program highlighting the hottest new items found at Walmart everyday through in-store merchandising, retailtainment, and online promotions through social media and walmart.com, as well as utilizing store associates as brand ambassadors.